Over the years...and decades...whenever I can get someone to listen to me, one point I make is one that I suspect most of us never really focus on. At least we don't in a way that non-modelers or parents of potential modelers will remember for five minutes. And that is that modelbuilding...no matter the subject...is the greatest general education you'll ever find.
Promotion of the modelbuilding hobby (or business) can be done in many ways and the General Education angle is just one more way. What most people don't realize...and this is basically what I tell them...is that modelbuilding teaches without you realizing you're learning. Some of us learn to translate foreign language captions, others wind up using portions of advanced math without knowing they're doing it, manual dexterity improves, communication skills improve, photographic skills develop, design analysis that is necessary for scratchbuilding and conversions are developed and refined, then there's color analysis, color mixing, how to make your own decals, chemistry and on and on. Bottom line is that...if you pursue the modelbuilding hobby long enough...modelbuilding is essentially a community college degree in a capsule.